Privacy Policy

1) INFORMATION ABOUT THE COLLECTION OF PERSONAL DATA AND
CONTACT DETAILS OF THE RESPONSIBLE PERSON


1.1 Thank you for visiting our website and for your interest.
interest. In the following we inform you about the treatment of your
personal data when using our website. Personal data
are all data that allow you to be personally identified.


1.2 The data controller of this website within the meaning of the
Data Protection Regulation (DSGVO) is Store Name, The data controller of
The data controller is the natural or legal person who, alone or together with others
person who, alone or jointly with others, determines the purposes and means of processing personal data.
processing of personal data.


1.3 For security reasons and to prevent the transfer of personal data and other confidential
transfer of personal data and other confidential content (e.g., orders or questions to the
inquiries to the controller), SSL or TLS encryption is used. You can
recognize an encrypted connection by the string "https://" and the lock symbol
in your browser bar.



2) DATA COLLECTION WHEN VISITING OUR WEBSITE
When you use our website for informational purposes only, i.e. when you do not
register or otherwise provide us with information, we collect only the data that your
data that your browser sends to our server (so-called "server log files"). When you
visit our website, we collect the following data, which is technically necessary for us to be
necessary for us to display the website to you:
Our visited website

Date and time at the time of access
Amount of data sent in bytes
Source/reference from which you reached the page
Browser used
Operating system used
IP address used (if applicable: in anonymized form)
The processing is carried out in accordance with Art. 6 para. 1 lit. f DSGVO on the basis of our
legitimate interest to improve the stability and functionality of our website.
website. The data will not be passed on or used in any other way.
However, we reserve the right to subsequently check the server log files, should there be
concrete evidence of illegal use.


3) COOKIES
In order to make your visit to our website more attractive and to enable the use of certain
functions, we use so-called cookies on various pages.
cookies. These are small text files that are stored on your end device.
your end device. Some of the cookies used by us are deleted after the end of the browser session, i.e. after you close your browser
session, i.e. after you close your browser (so-called session cookies).
session cookies). Other cookies remain on your end device and enable us or our partner companies to
or our partner companies (third-party cookies) to recognize your browser on your next
next visit (persistent cookies). When cookies are set,
they collect and process certain user information on an individual basis
such as browser and location data and IP address values. Persistent cookies are
automatically deleted after a predefined period, which depending on the
may vary.
In some cases, cookies serve to simplify the ordering process by saving settings
simplify the ordering process by saving settings (for example, remembering the contents of a virtual store
for a later visit to the website). Insofar as individual cookies are implemented by us
Personal data is also processed by individual cookies implemented by us, the processing is
according to art. 6 paragraph 1 letter b DSGVO for the performance of the contract or

according to art. 6 paragraph 1 letter f DSGVO for the protection of our legitimate interests in the
best possible functionality of the website as well as a customer-friendly and effective
and effective design of the website visit.
We may cooperate with advertising partners who help us to make our website more interesting for you.
Internet offerings more interesting for you. For this purpose, cookies
cookies from partner companies are stored on your hard drive when you visit our website (third party cookies).
(third party cookies) when you visit our website. If we cooperate with the above-mentioned
advertising partners, you will be informed about the use of such cookies and the scope of the
scope of information collected in each case within the following paragraphs.
individually and separately.
Please note that you can set your browser to inform you about the setting of cookies.
be informed about the setting of cookies and individually decide on their acceptance
or to exclude the acceptance of cookies for certain cases or in general.
Each browser differs in the way it manages cookie settings.
This is described in the help menuù of each browser, which explains how to
you can change your cookie settings. You can find this for each
browsers under the following links:
Internet Explorer:
https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manag
e-cookies
Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen
Chrome: https://support.google.com/chrome/answer/95647?hl=de&hlrm=en
Safari: https://support.apple.com/kb/ph21411?locale=de_DE
Opera: https://help.opera.com/en/latest/web-preferences/#cookies
Please note that the functionality of our website may be limited if you do not accept cookies.
website may be limited.

4) CONTACTING US
When you contact us (for example through a contact form or email), personal data
personal data will be collected. What data is collected in the case of a contact form
can be seen on the relevant contact form. This data is used
exclusively for answering your request or for the
contact and the corresponding technical administration.
uses. The legal basis for processing the data is our legitimate
interest to respond to your request in accordance with Art. 6 Para. 1 lit. f DSGVO. If
your contact is aimed at concluding a contract, the additional legal basis for
legal basis for processing Art. 6 Para. 1 lit. b DSGVO. Your data will be
deleted after your request is finally processed, this is the case if it can be inferred from the circumstances that the
circumstances, that the matter in question has been finally clarified, and
and provided that there are no legal obligations to retain data.


5) DATA PROCESSING WHEN OPENING A CUSTOMER ACCOUNT AND FOR PROCESSING THE CONTRACT
Pursuant to Art. 6 para. 1 lit. b DSGVO, personal data will be further collected
and processed if you provide them to us for the performance of a contract or when
opening a customer account. Which data is collected can be seen on the
respective entry forms. Deleting your customer account is possible at
account at any time and can be done by sending a message to the above address of the
address of the responsible party. We store the data provided by you and use this
data for the processing of the contract. After complete processing of the contract or
deletion of your customer account, your data will be stored in accordance with tax and commercial legislation.
retained according to tax and commercial legislation and deleted after these periods have expired
deleted after the expiry of these periods, unless you have given your express consent for further use of your data
further use of your data or if we have reserved the right to use your data for a
about which we will inform you below.


6) USE OF YOUR DATA FOR DIRECT ADVERTISING


6.1 Signing up for our email newsletter
If you sign up for our email newsletter, we will regularly
regularly send you information about our offers. The only data required for the
newsletter is your e-mail address. The provision of further data is
voluntary and will be used to address you personally. For the
We use the so-called double opt-in procedure for sending the newsletter. This
means that we only send you an email newsletter if you have explicitly confirmed
you have explicitly confirmed your consent to send newsletters.
have given permission to send newsletters. We will then send you a confirmation email asking you to
confirm that you wish to receive future newsletters by clicking on the relevant link.
newsletter in the future.
By activating the confirmation link, you consent to our
use of your personal data in accordance with art. 6 paragraph 1 letter a DSGVO. With the
When you sign up for the newsletter, we store the IP address entered by your
provider (ISP) and the date and time of registration in order to prevent possible
possible misuse of your e-mail address at a later time.
To track possible misuse of your email address. The information we collect when you sign up for the newsletter is
used exclusively for advertising in the newsletter.
You may unsubscribe from the newsletter at any time by clicking on the link provided for this purpose in the newsletter.
or by sending a corresponding message to the responsible person named at the beginning.
unsubscribing. After unsubscribing, your email address will be immediately removed from our newsletter
our newsletter distribution list, unless you have expressly consented to further use of your data.
further use of your data or we reserve the right to use your data in any further
use of your data that is permitted by law and about which we inform you in this statement.
inform you about in this statement.


6.2 Sending email newsletter to existing customers.
If you have provided us with your email address when purchasing goods or services, we reserve the right to
goods or services, we may periodically send you offers for similar goods or services.
goods or services similar to the goods or services you have already purchased from our range.
our range by e-mail. For this, we do not need your consent.
obtain your consent. Data processing is carried out solely on the basis of our
legitimate interest in personalized direct advertising in accordance with Art. 6 Para. 1 lit. f
DSGVO. If you have initially objected to the use of your email address for this purpose, a mail
we will not send you emails. You have the right to object to the
use of your email address for the above advertising purpose at any time with future
the above advertising purposes at any time with effect for the future by notifying the person
responsible person named at the beginning. In this case, you will be charged only transmission fees
according to the basic rates. Upon receipt of your objection, the use of your e-mail address for
e-mail address for advertising purposes will be terminated immediately.


7) DATA PROCESSING FOR ORDER PROCESSING


7.1 The personal data collected by us will be transmitted to the company
contract to the transport company in charge of the delivery, insofar as this is
insofar as this is necessary for the delivery of the goods. Your payment data
are transmitted to the credit institution in charge of processing the payment,
to the extent necessary for payment processing. If payment service providers
are used, we will explicitly inform you about this below. The legal basis
for the transfer of data is Art. 6 Paragraph 1 lit. b DSGVO.


7.2 Use of payment service providers
- PayPal
When paying via PayPal, credit card via PayPal, direct debit via PayPal or - if offered - "purchase on account" or
or - if offered - "purchase on account" or "installment payment" via PayPal, we provide your
data to PayPal (Europe) S.a.r.l. et Cie, S.C.A. to process the payment.
Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal").
The transfer is carried out in accordance with Art. 6 Para. 1 lit. b DSGVO and only insofar as it is necessary for
necessary for the processing of the payment.

PayPal reserves the right to change the payment methods credit card via PayPal, direct debit via
PayPal or - if offered - "purchase on account" or "installment payment" via PayPal.
PayPal reserves the right to perform a credit check. For this purpose, your payment data
in accordance with Art. 6 para. 1 lit. f DSGVO on the basis of PayPal's legitimate interest in establishing your
legitimate interest of PayPal in determining your ability to pay.
The result of the creditworthiness check with respect to the statistical
PayPal uses the results of the creditworthiness check with respect to the statistical probability of non-payment
on the provision of the payment method in question. The credit report may
contain probability values (so-called score values). To the extent that the score values
are the result of the credit report, they are based on a scientifically recognized
scientifically recognized mathematical-statistical procedure. The calculation
score values include, but are not limited to, address data.
For more information on data protection laws, including information on the credit
credit bureaus used, please see PayPal's privacy policy:
https://www.paypal.com/de/webapps/mpp/ua/privacy-full
You may object to this processing of your data at any time by sending a message to PayPal.
contradict. However, PayPal may still be entitled to process your personal data if this
data as necessary for the contractual processing of payments.
payment.
- SOFORT
If you select the payment method "SOFORT", the payment will be processed through the
SOFORT GmbH, Theresienhöhe 12, 80339 Munich,
Munich, Germany (hereinafter referred to as "SOFORT"), to whom we transfer your information provided during the ordering process.
information provided by you during the ordering process, together with the information about your order.
in accordance with art. 6 paragraph 1 letter b DSGVO. Sofort GmbH is part of the Klarna
Group (Klarna Bank AB (publ), Sveavägen 46, 11134 Stockholm, Sweden). The
data are transmitted exclusively for the purpose of payment processing with the payment
with the payment service provider SOFORT and only to the extent necessary for this purpose.
At the following Internet address you will get further information on the
data protection regulations of SOFORT: https://www.klarna.com/sofort/datenschutz


8) CONTACT FOR RATING REMINDER
Your own rating reminder (not sent by a customer rating system)

We will use your e-mail address to send you a one-time reminder to submit a
of your order for the rating system we use, provided you have given us your
you have given us express permission to do so during or after your order in accordance with
Art. 6 para. 1 lit. a DSGVO.
You may withdraw your consent at any time by sending a message to the data administrator.
data controller.


9) USE OF SOCIAL MEDIA: SOCIAL PLUGINS


9.1 Facebook plugins with Shariff solution.
Special additional customs clearance fees and/or import duties are not included in the price
included and are to be borne by the customer.
So-called social plugins ("plugins") of the social network Facebook are used on our website.
Facebook, which is operated by Facebook Inc., 1 Hacker Way, Menlo
Park, CA 94025, United States ("Facebook").
To better protect your information when visiting our website, these
buttons not fully integrated into the site as plug-ins, but only using a
only integrated into the page using an HTML link. This type of integration ensures
that when a page of our website with such buttons is called up, no connection to the
buttons, no connection is established with the Facebook servers. When
clicks the button, a new browser window opens and calls up the Facebook page you are on.
Facebook page where you can interact with the plugins (possibly after entering your login information).
there you can interact with the plugins.
Facebook Inc. headquartered in the US is certified for the us-European
Privacy Shield," which requires compliance with the EU's applicable
level of data protection applicable in the EU.

The purpose and scope of data collection and further processing and use of the data by
and the use of the data by Facebook as well as your rights in this regard and
your rights and settings options for the protection of your privacy.
Facebook Privacy Policy: https://www.facebook.com/policy.php


9.2 Google+ plugins as a Shariff solution
So-called social plugins ("plugins") of the social network Google+ are used on our website.
Google+ is operated by Google LLC, 1600 Amphitheatre Parkway,
Mountain View, CA 94043, USA ("Google").
In order to better protect your data when visiting our website, these
buttons are not fully integrated into the site as plug-ins, but only using a
integrated into the page only with the help of an HTML link. This type of integration ensures
that when a page of our website with such buttons is called up, no connection to the
buttons, no connection is established with the servers of Google+. When you
click the button, a new browser window opens and the page of the
Google+ page, where you can interact with the plugins there (possibly after entering your login credentials).
Interact with the plugins there.
Google LLC, based in the US, is certified for the us-European data protection agreement
"Privacy Shield*, which guarantees compliance with the level of data protection at the
EU data protection level.
The purpose and scope of data collection and further processing and use of the data by
further processing and use of the data by Google, as well as your rights in this respect and options for
To protect your privacy, please refer to the data protection information from
Google: https://www.google.com/intl/de/policies/privacy/
9.3 Instagram plugin as Shariff solution


On our website, so-called social plugins ("plugins") of the online service
Instagram, which is operated by Instagram LLC, 1601 Willow Rd, Menlo Park, CA
94025, USA ("Instagram*").
To better protect your data when visiting our website, these
buttons are not fully integrated into the page as plugins, but only via an HTML link.
integrated into the page only with the help of an HTML link. This type of integration ensures
that when a page of our website containing such buttons is called up, no connection to the
buttons, no connection is established with the Instagram servers. When
clicks on the button, a new browser window opens and calls the Instagram page you are on.
Instagram page where you can interact with the plugins (if necessary after entering your login credentials).
Interact with the plugins there.
Instagram LLC. headquartered in the US is certified for the us-European
Privacy Shield*, which guarantees compliance with the level of data protection
level of data protection applicable in the EU.
The purpose and scope of the data collection and further processing and use of the data by
further processing and use of the data by Instagram, as well as your rights and
settings for the protection of your privacy can be found in the
privacy policy of Instagram: https://help.instagram.com/155833707900388/


10) ONLINE MARKETING


10.1 DoubleClick by Google
This website uses the online marketing tool DoubleClick by Google from the operator
Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("DoubleClick").
("DoubleClick").
DoubleClick uses cookies to display ads relevant to users, to improve campaign performance
improve campaign performance reports, or to prevent a user from seeing the same ad

seeing the same ads multiple times. Google uses a cookie ID to record which
which ads are displayed in which browser and can thus prevent them from being
being displayed more than once. The processing is based on our legitimate interest in
interest in the optimal marketing of our website in accordance with Art. 6 Para. 1 lit. f
DSGVO.
In addition, DoubleClick may use cookie IDs to record so-called conversions,
which are related to ad requests. This is the case, for example, when a user sees a
DoubleClick ad and later visits the advertiser's website with the same browser and
visits the advertiser's website with the same browser and makes a purchase there. According to Google
DoubleClick cookies do not contain any personal information.
Due to the marketing tools used, your browser automatically establishes a direct connection to Google's server.
connection to Google's server. We have no influence on the scope
scope and further use of the data collected by Google through the use of this tool.
data collected by Google through the use of this tool and therefore inform you of the following
We therefore inform you according to our state of knowledge: Through the integration of DoubleClick, Google receives the information that you have visited the relevant part of our website,
visited the corresponding part of our website or clicked on one of our advertisements.
clicked on one of our advertisements. If you are registered with a Google service, Google may attribute the visit to your account.
Google may assign the visit to your account. Even if you are not registered
registered with Google or have not signed in, it is still possible that the provider
provider may obtain and store your IP address.
If you want to object to participation in this tracking procedure, you can
disable conversion tracking cookies by setting your browser to
setting your browser to block cookies from the domain www.googleadservices.com,
https://www.google.de/settings/ads, with this setting being removed when you delete your
cookies. You can also contact the Digital Advertising Alliance at.
www.aboutads.info for information on setting cookies and to make the necessary
settings in this regard. Finally, you can set your browser to
about setting cookies and individually decide whether to accept them or to
decide whether or not to accept cookies or to block cookies in certain cases or in general.
in general. If you do not accept cookies, the functionality of our website may be limited.
website may be limited.

Google LLC, headquartered in the United States, is certified to the us-European data protection agreement
"Privacy Shield "*, which guarantees compliance with the data protection level.
EU data protection level.
At the following Internet address you can get more information about the
privacy policy of DoubleClick by Google:
https://www.google.de/policies/privacy/


10.2 Use of Google AdWords conversion tracking
This website uses the online advertising program "Google AdWords" and in the context of
and, in the context of Google AdWords, the conversion tracking of Google LLC, 1600 Amphitheatre
Parkway, Mountain View, CA 94043, USA ("Google"). We use the offerings of
Google AdWords to draw attention to our attractive offers on external
external websites to draw attention to our attractive offers. We
can use the data from the advertising campaigns to determine how successful the
individual advertising measures are. In this way, we pursue the interest of showing you things
that is of interest to you, to make our website more interesting for you and to
and to make a fair calculation of advertising costs.
The conversion tracking cookie is set when a user clicks on an AdWords ad from Google.
AdWords ad placed by Google. Cookies are small text files
that are stored on your computer system. These cookies
expire after 30 days and do not serve to identify you personally. If
the user visits certain pages of this website and the cookie has not yet expired,
Google and we can recognize that the user clicked on the advertisement and was referred to that page
and was redirected to that page. Each Google AdWords customer receives a different
cookie. Cookies therefore cannot be tracked across AdWords customers' websites.
be tracked across the websites of AdWords customers. The information collected using the conversion cookie is used to provide
conversion statistics for AdWords customers who have opted for conversion tracking.
Have opted for conversion tracking. Customers learn the total number

of users who clicked on their ad and went to a website with a
with a conversion tracking tag. However, they do not receive
information that can be used to identify users personally. If you
do not want to participate in tracking, you can block this use by
disabling the Google conversion tracking cookie through your Internet browser under
User Settings. You will then not be included in conversion tracking statistics.
statistics. We use Google Adwords on the basis of our justified
interest in targeted advertising according to Art. 6 para. 1 letter f DSGVO.
Google LLC, based in the United States, is certified for the us-European data protection agreement
"Privacy Shield", which requires compliance with the level of data protection in the
EU data protection level.
More information about Google's data protection policy can be found at the following Internet address
Google privacy policy: https://www.google.de/policies/privacy/
You can permanently disable cookies for advertising preferences by
setting them in your browser software or by using the browser plug-in available at
Download and install the browser plug-in available at the following link:
https://www.google.com/settings/ads/plugin?hl=de
Please note that certain features of this website may not be available or may be
or may be limited if you have disabled the use of cookies.
disabled.


11) WEB ANALYTICS SERVICES
Google (Universal) Analytics
- Google Universal Analytics

This website uses Google Analytics, a web analytics service provided by Google LLC,
1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). Google
Analytics uses "cookies" (text files placed on your computer) to help the website
and which allow analysis of your use of the website. The
information generated by the cookie about your use of the website (including your IP address) is used
(including the abbreviated IP address) is generally transmitted to a Google server in the
Google in the USA and stored there.
This website uses Google Analytics exclusively with the extension
extension "anonymizelp()", which ensures that the IP address is anonymized by shortening it
and excludes direct reference to a person. The extension ensures that your
IP address will be stored by Google within member states of the European Union or in other
European Union or in other countries that are signatories to the Agreement on the European Economic Area.
pre-shortened. Only in exceptional cases will the full IP address be forwarded to a Google server in the USA and truncated.
Google server in the USA and truncated there. In these exceptional cases, this
In these exceptional cases, this processing is carried out in accordance with Art. 6 Paragraph 1 lit. f DSGVO on the basis of our justified
in the statistical analysis of user behavior for optimization and marketing purposes.
marketing purposes.
Google will use this information on our behalf in order to evaluate your use of the website, compiling reports on website activity and providing other services relating to the website activity.
website, to compile reports on website activity and to provide other services relating to website activity and marketing.
To provide other services to us in connection with the use of the website and the Internet.
to provide services to us in connection with the use of the website and the Internet. The IP address provided by your
your browser as part of Google Analytics will not be merged with other
merged with other data.
You can refuse the use of cookies by selecting the appropriate settings in your browser.
Please note, however, that in this case you may not be able to use all the features of Google Analytics.
You may not be able to use the full functionality of this website.
be able to use. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website.
your use of the website (including your IP address) to Google and the processing of this data by Google
the processing of this data by Google, by downloading the browser plug-in
download and install the browser plug-in available at the following link:
https://tools.google.com/dlpage/gaoptout?hl=de
As an alternative to the browser plug-in or in browsers on mobile devices, click on
on mobile devices, click on the following link to set an opt-out cookie that prevents data collection by
by Google Analytics within this website in the future is prevented (this opt-out cookie only works
opt-out cookie only works in this browser and only for this domain, delete your cookies in this browser

If you delete your cookies in this browser, you must click this link again): Google
Disable Analytics
Google LLC, based in the USA, is certified to the us-European data protection agreement
"Privacy Shield", which requires compliance with the data protection level of the
EU level of data protection.
This website also uses Google Analytics for cross-device analysis of visitor flows.
of visitor flows, which is performed via a user ID. The first time a page is
page is opened, the user is assigned a unique, permanent and anonymous ID that can be set on all devices.
which is set on all devices. This makes it possible to assign interaction data from
devices and from different sessions to be assigned to a single user.
to a single user. The user ID contains no personal data and does not send any personal data to Google.
personal data to Google.
You can object to the collection and storage of data via the user ID at any time with
the future. To do so, you must deactivate Google Analytics on all
systems you use, for example in another browser or on your mobile device.
On your mobile device.
You can deactivate this with a browser plug-in from Google
(https://tools.google.com/dlpage/gaoptout?hl=de). As an alternative to the
browser plug-in or within browsers on mobile devices, click the following link to opt-out.
the following link to set an opt-out cookie to prevent the collection of data by Google Analytics within this website in the future ().
Analytics within this website in the future (this opt-out cookie
only works in this browser and only for this domain; if you delete your cookies in this browser
in this browser, you must click this link again): Google Analytics
deactivate
Learn more about Universal Analytics here:
https://support.google.com/analytics/answer/2838718?hl=de&ref_topic=6010376
12) RETARGETING/ REMARKETING/ REFERRAL ADVERTISING
Facebook Custom Audience via the pixel process
This website uses the "Facebook Pixel" from Facebook Inc, 1 Hacker Way,
Menlo Park, CA 94025, United States ("Facebook"). In the case of explicit consent, the
consent, this allows tracking of users' behavior after they have

they have seen or clicked on a Facebook ad. This process
to evaluate the effectiveness of Facebook ads for statistical purposes and market research
and market research purposes and may help to optimize future
optimize future advertising measures.
The data collected is anonymous to us and therefore does not give us any insight into the identity of the user.
identity of the users. However, the data is stored and processed by Facebook
processed by Facebook so that a connection to the respective user profile is possible and
Facebook uses the data for its own advertising purposes, in accordance with Facebook's Privacy Policy.
Data Use Policy (https://www.facebook.com/about/privacyl).
You may allow Facebook and its partners to display ads on and outside of Facebook.
outside Facebook. A cookie may also be stored on your computer for this purpose.
A cookie may be stored on your computer for these purposes. These processing operations are performed
only with your express consent in accordance with Art. 6 Para. 1 lit.a
DSGVO.
Consent for the use of the Facebook Pixel can only be given by users older than 13 years.
13 years. If you are a young person, we ask you to ask your
parent or guardian for permission.
Facebook Inc. headquartered in the United States, is certified for the us-European
Privacy Shield", which ensures the level of data protection in the
EU level of data protection.
To disable the use of cookies on your computer, please set your internet browser to
set your browser to prevent cookies from being placed on your computer in the future or to prevent cookies from being
cookies from being stored on your computer in the future or to delete cookies already stored. The
disabling of all cookies, however, may result in some functions on our website no longer
functions on our Internet pages can no longer be performed. You can prevent the
use of cookies by third parties such as Facebook on the following
Digital Advertising Alliance website: https://www.aboutads.info/choices/
Google AdWords Remarketing
Our website uses Google AdWords Remarketing features.
for this website in Google search results and on third-party websites.
The provider is Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043,
USA ("Google"). For this purpose, Google places a cookie in the browser of your end device,

which automatically identifies your interests based on a pseudonymous cookie ID and the
pages visited by you. The processing
The processing is based on our legitimate interest in the optimal marketing of our website in accordance with Art.
Website in accordance with Art. 6 Para. 1 lit. fDsGvo.
Further data processing only takes place if you have given Google permission
Google to link your internet and app browsing history to your Google account.
Google to link your internet and app browsing history to your Google account and to use information from your Google account to
personalize the ads you view on the Internet. If they
Google used during your visit to our website, Google will use your information along with Google Analytics to
Google will use your data together with Google Analytics data to
Create and define target lists for cross-device remarketing.
For this purpose, Google will temporarily combine your personal data with Google Analytics data to define target groups.
Analytics data to create target groups.
You can permanently disable the setting of cookies for advertising preferences
by downloading and installing the browser plug-in available at the following link
available at the following link: https://www.google.com/settings/ads/onweb/
You can also contact the Digital Advertising Alliance at the Internet address
www.aboutads.info for information on setting cookies and to make the relevant settings.
settings. Finally, you can set your browser to inform you about the setting of cookies.
informed about the setting of cookies and to decide individually whether to accept them or
or to generally exclude the acceptance of cookies for certain cases. If you
do not accept cookies, the functionality of our website may be limited.
Google LLC, based in the United States, is certified to the us-European data protection agreement "Privacy Shield.
Privacy Shield", which guarantees compliance with the level of data protection
level of data protection applicable in the EU.
More information and data protection regulations regarding advertising and Google can be found here.
and Google can be found here:
https://www.google.com/policies/technologies/ads/


13) RIGHTS OF THE DATA SUBJECT
13.1 The applicable data protection legislation gives you the following rights against the data controller
the controller in relation to the processing of your personal data

rights of the data subject (right of access and intervention), about which we inform you below.
informing you about:
Right to information under Art. 15 DsGvo: In particular, you have the right to information about your personal data processed by us.
about your personal data processed by us, the processing purposes,
the categories of personal data processed, the recipients or categories of recipients against whom
or categories of recipients to whom your data have been or will be disclosed, the
planned storage period or the criteria for determining the storage period, the existence of a right of
the existence of a right to rectification, erasure, restriction of processing, objection to
processing, to object to processing, to lodge a complaint with a supervisory
supervisory authority, the origin of your data if it was not collected by us from you, the existence of an automatic
existence of automated decision-making, including profiling.
including profiling and, if applicable, meaningful information about the logic involved and the impact on you.
and the consequences for you of such processing, as well as your right to be informed about the
processing, as well as your right to be informed about the safeguards under Art. 46 of the Personal Data Protection Act.
DSGVo exist when your data is transferred to third countries;
Right to rectification according to Art. 16 of the GDPR: you have the right to any
correction of incorrect data and/or completion of incomplete data stored by us.
incomplete data stored by us;
Right to erasure according to Article 17 of the GDPR: you have the right to request the erasure of your personal data.
personal data if the requirements of Art. 17(1) of the
DSGVO. However, this right does not exist in particular if the
processing is necessary for the exercise of the right to freedom of expression and information,
the fulfilment of a legal obligation, for reasons of public interest or for the
or for the establishment, exercise or defense of legal claims; or
legal claims;
Right to restriction of processing under Article 18 of the GDPR: You have the right to exercise the
right to request restriction of the processing of your personal data for as long as
the accuracy of your data is verified, if you request the erasure of your data, or if
you refuse the erasure of your data due to unauthorized data processing, and
instead request restriction of the processing of your data, if you want to use your data for the purpose of
data for the enforcement, exercise or defense of legal claims, after we have obtained the data
after we no longer need this data after the purpose has been achieved, or
if you have objected based on your particular situation,
as long as it has not yet been established whether our legitimate reasons prevail;

Right to information according to Art. 19 DSGVo: Do you have a right to rectification?
erasure or restriction of processing against the processing controller, the processing controller is
controller is obliged to inform all recipients to whom the personal data relating to you have been disclosed.
personal data relating to you have been disclosed, of the rectification or erasure
data or restriction of processing, unless this proves impossible or involves a disproportionate effort.
proves impossible or involves a disproportionate effort. You have the
right to be informed about these recipients.
Right to data portability according to Art. 20 DSGVo: You have the right to have your
personal data that you have provided to us in a structured
and machine-readable format, or to request the transfer of your personal data to another
to another controller, insofar as this is technically feasible;
Right to withdraw given consent according to Art. 7 para. 3 DSGvO: You have the right to
right to withdraw your consent to data processing at any time with effect for the future.
with effect for the future. In the event of revocation, we will delete the
data immediately, unless further processing is based on a legal
legal basis for processing without consent. By the
withdrawal of consent does not affect the lawfulness of the processing carried out on the basis of the
processing carried out until the withdrawal on the basis of consent;
Right to lodge a complaint under Article 77 of the GDPR: If you believe that the
personal data relating to you violate the GDPR, you have the right to lodge a complaint under Article 77 of the GDPR.
the GDPR, you have the right to file a complaint, without prejudice to any other administrative or judicial remedy.
Remedy - the right to lodge a complaint with a supervisory authority,
specifically in the member state where you live, work or the
place of the alleged infringement.


13.2 RIGHT TO OBJECT
IF, AS PART OF A BALANCING OF INTERESTS, WE PROCESS YOUR
PERSONAL DATA ARE PROCESSED ON THE BASIS OF OUR OVERRIDING LEGITIMATE
LEGITIMATE INTEREST, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO
THE RIGHT TO OBJECT TO THIS PROCESSING ON GROUNDS ARISING FROM YOUR SPECIFIC
OBJECT TO THIS PROCESSING WITH EFFECT FOR THE FUTURE.
FUTURE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP
THE PROCESSING OF THE DATA IN QUESTION. FURTHER PROCESSING
PROCESSING OF THE DATA IN QUESTION IF WE CAN DEMONSTRATE THAT THERE ARE COMPELLING
COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING THAT YOUR
THAT OUTWEIGH YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS; OR
IF THE PROCESSING IS NECESSARY FOR THE ESTABLISHMENT, EXERCISE
DEFENSE OF LEGAL CLAIMS.
IF WE PROCESS YOUR PERSONAL DATA FOR DIRECT
DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE
OBJECT TO THE PROCESSING OF YOUR PERSONAL
PERSONAL DATA FOR THE PURPOSE OF SUCH ADVERTISING.
OBJECTION. YOU MAY OBJECT AS DESCRIBED ABOVE
OBJECT.
IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP
STOP PROCESSING THE DATA IN QUESTION FOR DIRECT MARKETING PURPOSES.
14) DURATION OF STORAGE OF PERSONAL DATA


The duration of storage of personal data is determined on the basis of the respective
legal retention period (e.g. commercial and tax retention periods).
retention periods). At the end of the period, the data in question are routinely deleted.
routinely deleted if they are no longer necessary for the performance of the
contract and/or we do not have a legitimate interest to keep the data.